New Media Newsletter

Virginia Press Association, April 2007  

Virginia Online News

 

FredCast Goes Twice a Week

 

Fredericksburg.com's news and entertainment Webcast is now produced twice a week, on Tuesdays and Fridays, and we've started making it available for download to ipods.

FredCast launched in February of this year.

fredericksburg.com/News/Web/fredcast

 

 

 

Times-Dispatch Produces Weekly Entertainment Webcast

 

 

 

Any good bands playing this weekend? What's that new restaurant like? What's playing at the movies? The Times-Dispatch is producing a weekly 3-minute webcast on entertainment options around Central Virginia. It's called "This Weekend," and can be viewed on the home page of TimesDispatch.com every Wednesday and Thursday.

 

The cast includes music reviewer Melissa Ruggieri, movie critic Dan Neman and Paul Whelan, editor of the Weekend tab that provides the content and gets a promotional boost from the webcast.

 

On Tuesday afternoon, multimedia producer Paul Kyber videotapes scripted segments with each cast member standing in front of a green screen. Shooting takes only a few minutes, but it can take hours to edit in stills, movie trailers, graphics and music to dress up the finished product.

 

This week's show featured a guest appearance by two young girls who demonstrated how to make an Easter hat from the bunny ears designed into the tab's color center spread. Reaction from readers and the newsroom staff has been enthusiastic.

 

 

Industry Briefs         

 

 

 

Chicago Launches Afternoon PDF, Morning e-Paper

 

              

The Chicago Sun-Times is offering a free, 10-page PDF afternoon news update edition via e-mail as part of a larger Web and print redesign, PaidContent.org reported. Print subscribers will also be able to receive a searchable e-paper (digital replica) edition every morning. The newspaper also launched a feature called “Jump2Web,” which lets readers move from stories in the paper to other community-specific content from the Web.

 

 

 

Sources: NAA, PaidContent.org, Chicago Sun-Times

 

 

 

 

 

<//font></><//></><//></><//> Boomers Hip

 

to Web Technology

 

According to a new study, by ThirdAge Inc. and JWT BOOM, with over 1,210 adults 40+ years of age, over 72% of ThirdAgers access the Internet from Broadband in their homes, which is significantly more than the national average across all age groups. And, over 82% of all respondents are researching or reading information Online on health and wellness for themselves and for their families.

 

Sharon Whiteley, CEO of ThirdAge, said "ThirdAgers (baby boomers and mid-lifers generally in their early 40's through mid 60's) are regularly stereotyped as being technophobes and slow to jump on the technology bandwagon. However... not only are they online, they're surprisingly a formidable presence on the Internet."

 

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